01 · The Agency

Bold. Arresting. Unignorable.

In 2013, that spark became an agency.

02 · What we do

Four crafts, one agency.

Branding · Social Media · Studio · Animation
03 · Our people

The people, by name.

Ideas power the work, and people power the ideas.

04 · The office

A walk through Yellow.

Two floors in Lower Parel — less an office than a place to make things.

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The story · Since 2013

Van Gogh painted with it. Coldplay serenaded it. A colour too often simplified, though we have always known better. Yellow is the spark before the story, the light that cuts through the noise.

Mumbai · Est. 2013

In 2013, that spark became an agency — a global creative agency helping brands stay relevant through culture, identity, strategy, and thoughtful execution.

Founded on Shrey Doshi's vision of a collaborative, ideas-first studio, Yellow was never meant to follow the brief. It was meant to rewrite it.

What began as a design-led venture grew into a multi-disciplinary agency working across continents, cultures and categories: fashion, beauty, lifestyle, technology, food and drink, retail and beyond.

Our people, in full
And more still.
The people behind the work
The office, on film
00 / The film

A walk through Yellow.

Lower Parel · Mumbai 400013
Press play, then scroll for the stills
Inside the studio

People of Yellow — sit-down films, one person, one room, one conversation.

05 · The series · Long-form

People of Yellow.

Sit-down films, two at a time. One person, one room, one conversation. Every long-form episode the studio has filmed to date.

06 · The series · Shorts

In under a minute.

The same people, in vertical. Quick cuts from the studio floor. Scroll the rail.

Scroll the rail

New episodes drop monthly. Subscribe on the studio's channels.

2026 · Season One
07 · Awards & recognition

Earned, quietly.

Recognitions from juries that pay attention, across design, social, branding, agency growth, and the agency's own space. The work earns the awards. The awards don't define the work.

08 · Press

In the press.

Conversations, features, and recognition from the industry, picked from a longer archive.

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We're not here to be the loudest voice in the room. We're here to build the brands people remember.
Yellow · Mumbai · since 2013
See the work

The work.

Branding · Social · Studio · Animation